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NHL Minnesota Wild Radio Campaign

As a long-time hockey fan, I was pretty excited to work on the new NHL Minnesota Wild Radio campaign.

In this series of thirty-second ads, the focus is on telling concise stories highlighting individual Wild players.

The vocal style is very close to my natural voice. It’s inspired by several different voices I’m fond of. Actor Brian Cox (HBO’s Succession) being one, another being Doug Jeffers’ style in his popular Miller High Life spots. The tone and cadence sits in a unique place compared to my other work, and I’m pretty proud of it.

If you have need for a unique approach to a similar style, get in touch and we’ll work it out!